Macarena Andrea Zapata Mercado

Macarena Andrea Zapata Mercado

Americas, Chile, Health, 2021

As a Co-Founder of Dido, a company that addresses the needs of children with diabetes, Macarena Zapata has experience in building the company through effective leadership and organizational strategy. During the fellowship, Macarena aims to become more effective in reaching her target market, to develop a marketing and sales plan, and learn how to spread this initiative by expanding her networking on a global scale. Committed to improving the lives of children with Type I diabetes, upon returning to Chile, Macarena plans to capitalize on the relationships that were built during the fellowship, discover the countries with the greatest need for her services, establish some strategic partnerships, and mobilize her team to launch the initiative on a global scale.