Paula works in the Data Analysis & IT sector leading Wast-e and is a chemical engineer. Wast-e collects and correctly disposes of electric and electronic equipment waste, offering dignity for each collector’s job. Wast-e is a B2B company, and their clients are all e-waste management companies and importers of electrical and electronic equipment in Colombia. Currently, electronic garbage collection is only carried out through collection points, but Wast-e offers the logistics solution for collection through associated collectors, who collect electronic garbage at the door of the users’ houses. Coming to the YLAI Fellowship, Paula’s top business challenge is Marketing & Sales.