The recently released second edition of the Jordan Media Survey includes significant findings on Internet usage—including a 100 percent increase in Internet use over last year’s figures—as well as on the most popular online news sources. The survey, prepared by IREX’s Jordan Media Strengthening Program [7], is much-anticipated in a media environment where independent and scientific market research has long been an unaffordable luxury for scores of independent radio stations, newspapers, and new media outlets. The February 25 launch of this year’s survey drew more than one-hundred media managers, owners, editors, advertising agents, and regulators eager for reliable data on the country’s media market.
Publication Date:
March 18, 2009
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