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Business Savvy Key to Sustainable Media Development in Liberia

Liberia has witnessed robust growth in the media sector in recent years, but without a background in business, media managers are struggling to keep their enterprises in operation.

In the years following the 14-year war, Liberia witnessed robust growth in the media sector. There are now about 40 newspapers, more than 20 Monrovia-based radio stations, and about 50 community radio stations around the country.

The question is, can this growth in the media industry be sustained? Many experts say no, arguing that in a country of 3.5 million people, the market is already saturated. 

Feature Image Caption: 
Reporters in Liberia help cover recent national elections.
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